Printing
School Name: Nuevos Horizontes.
Mission Statement: "Empowering the next generation through holistic education, fostering creativity, and embracing diversity."
Location: Metropolitan area, Costa Rica
Target Age Group: Newborns to middle school (ages 0-12)
This school provides comprehensive education and care for children from newborns to 12 years old, aiming to foster a vibrant and stimulating learning environment.
Branding Requirements
- Logo: A colorful logo depicting a girl and a boy looking towards the horizon.
- Color Scheme: Predominantly yellow with purple-blue contrasts.
- Design Elements: Incorporate a rainbow, skyrocket, and clouds.
- Branding Materials: T-shirt, backpack, pencil case, cup, and website.
The final branding for the school effectively captures the vibrant and playful spirit desired by the owners. The use of bright yellow as the main color, with purple-blue accents and elements like rainbows, skyrocket, and clouds, creates an engaging and welcoming atmosphere. The logo successfully represents the school's vision of nurturing future potential, while the cohesive design across all branding materials strengthens the school’s identity. The owners were very pleased with the results, as the design conveys a sense of character, playfulness, and confidence, resonating well with both children and parents.